Primary Job Title Co-Founder & Chairman Primary Organization Juice Served Here
Location Los Angeles, California, United States Regions Greater Los Angeles Area, West Coast, Western US Gender Male
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A serial entrepreneur, Greg founded his first company, Alternative Apparel, straight out of college, right out of the trunk of his car. Alternative has grown from those humble roots into a 75 million dollar brand with international locations spanning from Toronto to Tokyo, garnering constant press and a cult like celebrity following. His passion
for health made his next business a natural next step. Inspired by his inability to sit back and watch the nutrition desert take over our food landscape, he had to do something. With that passion in mind, he and partner, Alex Matthews, co-founded Juice Served Here™.
