Primary Job Title Co-Founder, CTO Primary Organization 
Senaptec
Location Portland, Oregon, United States Regions West Coast, Western US Gender Male
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Herb has extensive experience in the innovation and delivery of sensory performance products and services. While working for Nike, he created sensory assessment and treatment tools resulting in over 25 patents and directed the sensory research program that led to collaboration and published work with research universities. He also provided sensory
performance training directly to professional sports teams, college athletic programs, and special operations units in the US military. Herb also spent 8 years in the Nike Sport Research Lab, conducting performance product research and conceptualizing athlete performance evaluation services. He completed both undergraduate work and Masters degree at the University of Michigan in the College of Engineering where he studied human factors and biomechanics. During his graduate school years, he conducted research on the visual demand and impact of in-vehicle systems on driving performance at the University of Michigan Transportation Research Institute. Herb lives near Portland, Oregon with his wife Christine and two children.
