Location United States, North America Gender Male
Website www.m1pr.com Facebook View on Facebook LinkedIn View on LinkedIn X (Twitter) View on X
Mr. Caruso is an executive manager of venture development, sales, and functional areas with a global record of achievement identifying key decision-makers, and managing/leading multi-national teams to sales and partnerships in new media, telecommunications, and computing. He successfully conceived, structured, and won complex, profitable deals
of greater than $100 million.
Currently, he is CEO and chair of M1PR, Inc. d/b/a MediaFirst PR - Atlanta. MediaFirst is a Tech PR firm with strength in B2B software PR.
M1PR, promotes and/or sells to technology, software, and logistics companies, such as Aether (IPO), InterVu (acquired by Akamai), Eircom (IPO), Extreme Logic (acquired by HP), Gideon Technologies (acquired by Symantec), LeanLogistics (acquired), Merlot Communications (venture funded), iMedeon (venture funded), Libit (acquired by TI), PowerTV (acquired by Scientific-Atlanta), and FaxNet (acquired).
Previously, he managed direct sales and partnering that won deals across the global telecommunications industry in Australia, Belgium, China, Finland, France, India, Japan, Korea, New Zealand, Philippines, Sweden, and Thailand. He is an effective technology evangelist to worldwide audiences of executive and functional managers in telecom, finance, engineering, IT, and marketing.
Development methodology and market understanding make him effective in the project and product development life cycle and release to market on time at target cost. Wins customer loyalty through effective listening and technical expertise. Communicates value propositions phrased in the words of the customer or audience. Establishes effective relationships at all levels of an organization.
Specialties: Convergence: Software PR, Tech PR, logistics and supply chain, optimization and analytics, also marketing automation and inbound marketing. Telecom (wireline, wireless, Internet, cable), Media, & Computing. Engineering, Manufacturing, & Logistics. Global account and industry sales. Deal structure, margin, legal, and alliances. Managing multi-cultural, multi-national teams.
