Primary Job Title Vice President, Performance Marketing and Marketing Transformation Primary Organization
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Location New York, New York, United States Regions Greater New York Area, East Coast, Northeastern US Gender Male
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Michael Lamb is responsible for corporate strategy and development, the commercialization of the company’s offerings, and for the success of its business partnerships. Michael works closely with the sales, product and operations teams to solidify MediaMath’s position as a leader in the industry while identifying and executing upon growth
opportunities. Michael brings nearly 15 years of experience in digital marketing and media, most recently as a partner at McKinsey & Company where his clientele included many of the world’s most prominent content owners, publishers, distributors, and advertisers. Michael is a frequent author and speaker on analytic marketing and digital business models for media companies. Earlier in his career, Michael was a co-founder of Poindexter Systems (now [X+1]) alongside Zawadzki. Michael holds an M.A. in Mathematics, with distinction, from the University of Oxford and a B.A. in Applied Mathematics, cum laude, from Harvard University. He lives in Brooklyn with his wife and three kids and is sure to be the worst poker player on MediaMath’s Executive Team.




