Primary Job Title Founder & CEO Primary Organization 
Energy Circle
Location Yarmouth, Maine, United States Regions East Coast, New England, Northeastern US Gender Male
LinkedIn View on LinkedIn
Peter Troast leads the Energy Circle team and is a passionate advocate for the home performance industry. He drives innovation for the Energy Circle suite of web and marketing tools built exclusively for companies in the home performance, HVAC, insulation, energy auditing and low energy building sector.
He contributes to the popular Energy
Circle blog for home performance professionals nationally and is a frequent presenter at national conferences on topics of energy efficiency marketing and communications, use of social media and energy monitoring.
He is committed to pro bono work for the industry and currently serves as chair of the Marketing Committee for the Northeast Sustainable Energy Association (NESEA) BuildingEnergy '15 Conference as well as various committees of Efficiency First.
Awakened from a freshmen college stupor by profligate 765KV powerlines in upstate NY, he dropped out of college at 19 to work for Friends of the Earth in Washington, where he had the amazing experience of sharing an office with Amory Lovins. Thanks to mentors like Amory, David Brower and others along the way, he's completely dedicated to scaling energy efficiency via a thriving contractor sector.
In prior business life he was: co-founder/Managing Director of Moulded Fibre Technology (recycled packaging startup acquired in simultaneous IPO by UFP Technologies, Nasdaq: UFPT), Strategic Principal, VIA Group (professional services, marketing consulting), VP Marketing & Brand Strategy, American Skiing Company (a resort consortium sold at historic multiples), and a cofounder/head of internet of FetchDog.com (a VC backed ecommerce site for dog products and information.)
He is a graduate of the Resource Economics program at UC Berkeley where he studied in the Energy and Resources Group.
