Primary Job Title Founder Primary Organization EffiaSoft
Location Cambridge, Massachusetts, United States Regions Greater Boston Area, East Coast, New England Gender Male
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Ramesh brings deep entrepreneurial and sector expertise in mobile marketing, mobile loyalty and big data analytics. Ramesh is Managing Director of zakipoint, a big data analytics company focused on retail, telecom and media. He also co-founded DataAnalyticsTV – an online service to teach executives data analytics.
Prior to zakipoint, Ramesh
headed 2ergo Plc’s (AIM listed as RGO:L) Mobile Couponing and Ticketing business in the Americas. He sold his business, ActiveMedia Technology (AMT), a leading international mobile couponing and ticketing platform provider with presence in the UK and India, to 2ergo in July 2009.
Ramesh played several roles at AMT, ranging from Board Director, Managing Director (UK), head of M&A and alliances, head of Sales and Marketing, and Product Marketing. Customers like Orange, Sprint, Vodafone, Virgin Mobile, Airtel, Blockbuster, P&G and others used AMT’s mobile couponing platform.
Ramesh is an expert in the mobile marketing industry and a frequent speaker at industry events. He has presented his work at forums like Mobile World Congress (3GSM). He has served on the board of Mobile Marketing Association (UK), and was its Deputy Chairman.
