Primary Job Title CEO Primary Organization DirectBooker
Location Arlington, Massachusetts, United States Regions Greater Boston Area, East Coast, New England Gender Male
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Sanjay Vakil is the CEO and co-founder of DirectBooker, with a track record of driving innovation in travel and digital commerce at Google, Tripadvisor, and Time Out Group. A former aerospace engineer with a PhD from MIT, he brings deep expertise in AI, metasearch, and direct booking technology.
Sanjay Vakil has played a pivotal role in shaping
and shipping key products at industry giants like Google, Tripadvisor, and Time Out Group, with a focus on enhancing direct booking capabilities, optimizing digital advertising, and leveraging AI for personalization.
During his tenure at Google, Sanjay led teams across Hotels, Flights, Things to Do, and Vacation Packages. For Hotels, he led projects like Free Booking Links, Official Site badging, AI-powered price retrieval, and building Extranet tools to improve supplier visibility and direct revenue.
He's a seasoned product and engineering leader with a strong track record of driving innovation in travel, hospitality, and digital experiences. He spent the 90's at MIT training as an aerospace engineer culminating in a PhD – he's actually a rocket scientist.
With expertise spanning AI, metasearch, advertising technology, travel tech, and digital commerce, Sanjay continues to push the boundaries of how businesses engage with customers in an evolving digital world.


