Primary Job Title CEO Primary Organization 
Wedge Buster
Location Los Angeles, California, United States Regions Greater Los Angeles Area, West Coast, Western US Gender Male
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Entrepreneurial results driven business development and marketing executive with proven experience defining, leading and executing partnerships / marketing plans at venture backed and mid-life companies. Expertise in digital media, social and casual gaming, sports and entertainment marketing.
- Hands on experience leading, structuring,
negotiating and executing partnerships with leading media, social & casual gaming, entertainment and sports properties (YAHOO!, AOL, Viacom, FOX, NFL, NBA, Turner, IAC, etc).
- Successful brand and product launches leveraging online and offline marketing tactics driving 10’s of millions of customers.
- Expert in the area of driving user acquisition via SEO, SEM, viral, partner / affiliate marketing, guerrilla, email, CPM and un-traditional online ad units
- Strong analytical and quantitative skills - Deep analysis of core metrics (all traffic and conversion statistics, growth trends, customer churn and lifetime value)
- Managed significant P&L's and teams of 20+
- Deep rolodex and in-depth knowledge of gaming, sports marketing and online media landscape
- Experience developing international business plans and launching new products and platforms throughout the global market (North America, Asia, Europe, and South America)
- Key knowledge of emerging technologies and markets – have launched products and partnerships with new software technologies and both mobile and ITV applications
- Frequent public speaker in the fields of gaming, sports marketing and media
