Primary Job Title Founder and CEO Primary Organization ZERO&
Location San Francisco, California, United States Regions San Francisco Bay Area, West Coast, Western US Gender Male Also Known As Toby (Weiyao) Sun
Investor Type
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Toby Sun is the CEO and Co-founder of Lime, the leading global micromobility company that has revolutionized the first and last-mile transportation challenge. Lime has raised $777 million and is backed by world-leading investors including Andreessen Horowitz, Coatue, GGV, IDG, DCM, Franklin Templeton, Section 32, AME Cloud Ventures, Stanford
Start-X, Kevin Durant, etc.
Prior to Lime (formerly LimeBike), Toby was an investment director at Fosun Kinzon Capital, a $400M US-China cross-border venture fund backed by Fosun Group, focusing on early and growth-stage investment in consumer internet and IoT space. Toby invested in Tapingo, Grubmarket, Usens, Ding'Ding Smart Lock, and was involved in the board duties.
Prior to Fosun, Toby was a Product and Marketing Manager at PepsiCo and managed a large US-China cross-border team, where he launched Gatorade in China and managed 7UP ($300M annual sales). Toby also worked as a management consultant at Monitor Group and Deloitte Consulting's San Francisco office. Toby holds an MBA from Haas School of Business, University of California Berkeley, and is a frequent guest speaker.
