Primary Job Title Co-Founder and CEO Primary Organization Jifiti.com
Location Columbus, Ohio, United States Regions Great Lakes, Midwestern US Gender Male
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Yaacov Martin is CEO and Co-Founder of The Jifiti Group, a leading fintech company that he co-founded in 2011. He is an embedded lending thought-leader, speaker and active contributor to leading payments and fintech publications.
Yaacov is an advocate of fair and responsible consumer and business financing and, along with his co-founders, built
Jifiti on the core values of accessibility, affordability and responsibility. The company works with leading banks and merchants worldwide, powering the full spectrum of embedded lending solutions.
Prior to Jifiti, Martin founded a leading import and distribution company for consumer goods.


